BB: What do you think has been the most important factor in the success of your business?
V: The most important factor in the success of my business is the personal connection to my clients. In short, happy and satisfied clients equate to a successful business.
BB: When designing for women, specifically bridesmaids, what are your inspirations?
V: When designing for women/bridesmaids, my inspirations are simple--how do I make a woman feel comfortable and exquisite at the same time? Those are the two main points that I start with when I begin the design process. The creativity flows through my hands from there.
|Vi's design studio|
BB: Was there a specific event or person in your life that led you to begin designing bridesmaid dresses?
V: My wedding actually led me into designing bridesmaid and special occasion dresses and gowns. After my wedding was posted on my wedding photographer's blog, I began receiving numerous requests for my ready to wear styles in a variety of colors for bridal parties. I just thought it was so fun and special to be included on such an important day for brides. It was kismet!
| Katy Perry by Getty Images|
via MTV Style
BB: If you could give any famous woman a makeover, who would she be and how would you style her?
V: This is a tough one! I'm all for individuality in style, even if it's bad style! If I could give any famous woman a makeover it would be Katy Perry--she's all over the place! She has such an amazing figure, and occasionally she'll wear outrageous things to make a bold statement. I think she could still make a statement even if she tones it down a couple notches. You don't have to be outrageous to garner attention.
BB: What high school trend are you embarrassed to admit you followed?
V: I actually went through this horrible phase in high school where all I wore was Gap brand clothing--in black, white, and khaki colors. Talk about one-dimensional! The worst thing in the world to me is losing your individuality and conforming to the masses. Thankfully that was a very short phase.
BB: If you weren’t a designer, what career path would you have chosen?
V: If I wasn't a designer, I would definitely be doing something in the creative field. Before I was a fashion designer, I actually was an interior and graphic designer. I also love writing, so that's definitely something I would consider doing. It's creative, and a profound way to express myself.
|Vi wearing the Melinda dress|
V: My favorite dress in the entire collection would have to be the Melinda dress. It’s minimal, yet sweet and simultaneously sexy. It's just perfect for any special occasion.
BB: Any advice for certain styles for different body shapes?
V: My advice for certain styles for different body shapes--if you're busty, a more tailored fit is ideal, hippy body types look amazing in super flowy dresses, and long torsos look amazing in belted and high waisted dresses.
BB: What are you carrying in your purse?
V: I keep the minimum in my purse--wallet, keys, the lipstick I'm wearing that day, powder compact, anti-bacterial hand lotion, business cards, and a miniature measuring tape roll.
Thank you Vi!